Behavioral Health & Addiction
Our behavioral health practice, Recovery Marketing Consultants, is where the system was forged.
Recovery Marketing ConsultantsCare Marketers
Revenue engines for the business of care.
Built in behavioral health, where patient acquisition is hardest. Installed across healthcare.
Where we started
Where the math is hardest
A treatment center lives or dies on the first minute of a call from a frightened family.
We are a healthcare growth firm built in the hardest patient-acquisition market in medicine — addiction and behavioral-health treatment, through our behavioral health practice, Recovery Marketing Consultants — and we install the same engine across healthcare because the mechanics transfer.
Addiction recovery is the worst-converting specialty in healthcare search: a $120.30 cost per lead on a 0.50 percent conversion rate, the lowest of sixteen specialties (LocaliQ, Healthcare Search Ads Benchmarks, January 2026). A treatment center lives or dies on the first minute of a call from a frightened family.
A vertical belongs on this site when it shares that math: demand that is expensive or gated, a decision made on the phone by more than one person, advertising that is regulated, and buyers consolidated enough to fund a system rather than a campaign. Senior living, dental service organizations, eye care platforms and personal-injury healthcare pass on every count. The engine that fills a treatment center's beds is the engine that fills a memory-care community, seats a new dental patient and books a diabetic eye exam — the vocabulary changes and the mechanics do not.
Industries
The industries where the same math applies.
Senior Living & Memory Care
Fill communities from families and professional referrals instead of paying a placement agency a month's rent per move-in.
Senior livingDental Service Organizations
Win patients under every practice name and win the practices that are not for sale yet.
Dental DSOsEye Care Practice Platforms
Same-store exam growth under every local brand, and an owner pipeline that replaces the broker.
Eye care platformsPersonal-Injury Healthcare
Attorney and provider referral engines for orthopedic, chiropractic, pain and PT groups, where a legal-services lead costs $131.63 (LocaliQ, 2026).
PI healthcareFor private-equity sponsors
Portfolio-wide installation, investor playbooks, attribution that survives diligence.
PE sponsorsComing: Fertility Networks · Home Health & Hospice · Autism & ABA Therapy · Aesthetics · Dermatology · Physical Therapy & MSK Platforms. All industries
The Care Revenue Engine
One system, six stages, run as one.
Demand
Massive Action Marketing: every relevant channel at once, for every location, from one plan and one dashboard.
Engagement
The 60-second door: 24/7 AI engagement and AI voice, an automated first touch in under a minute, missed-call recovery, reminders.
Conversion
The human layer: your team, structured in tiered roles and trained in Care Conversations, with tested objection responses, daily accountability and call review.
Relationships
The B2B track: referral-source penetration, affiliation and acquisition pipelines, partner enablement with outcome data.
Retention
The long tail: recall, reactivation, membership and annual-supply automation, review velocity, alumni programs.
Data
The scoreboard: one CRM, call tracking by location, EMR integrations, closed-loop attribution to campaign and rep, HIPAA-compliant tracking.
Care Conversations
The conversation skills that help people say yes to care they already know they need.
The people who call a treatment center, a memory-care community or a dental practice have usually already decided they need help; what stops them is fear, cost, a spouse who is not ready and seventeen reasons to wait a week. Care Conversations gives your staff the conversation skills that help people say yes to care they already know they need — Discovery, Rapport and Pacing, Sensory Language, Structured Responses to Fear and Objection, Family and Collateral Decision-Makers. It is bounded by six published rules, and every reviewed call is scored on them alongside its conversion metrics. Read the rules we sell by
Playbooks
Each is a sourced analysis of one vertical and the system we would install in it.
Playbook
2026 Senior Living Growth Strategies
The Referral-Fee Treadmill, and census from demand you already own.
ReadPlaybook
2026 Dental Service Organization Growth Strategies
The Affiliation Paradox: patients for every practice, and the practices that are not for sale yet.
ReadPlaybook
2026 Eye Care Platform Growth Strategies
The Local-Brand Paradox: winning patients and practices in the consolidation era.
ReadPlaybook
2026 PI Healthcare Growth Strategies
Patient acquisition for personal-injury healthcare platforms, written for their sponsors.
ReadPlaybook
2026 Specialty Practice Management Growth Strategies
How AI-powered practice-management platforms win the specialty practice, for investors.
ReadThe Admissions Architect, for behavioral health, is on Recovery Marketing Consultants. All playbooks
Accountability
How we measure
We hold ourselves to the numbers we ask you to hold your teams to. Baselines are the industry's; targets are ours.
| Metric | Industry baseline | Our target |
|---|---|---|
| Speed to first response | 53% of senior living web inquiries unanswered at two hours (Bild & Co via Senior Housing News, 2024) | Target: under 60 seconds, 24/7; follow-up from your trained team within five minutes |
| Call connection rate | 31% of dental callers hang up before anyone answers (Patient Prism, Dental Patient Access Report, 2026) | Target: 95%+ at every location, every hour |
| Cost per admission, move-in or seated patient | A referral-agency move-in costs 75% to more than 115% of first-month rent (Georgia Public Broadcasting, 2026) | Target: falling by channel and location within 90 days |
| Attribution | 25% of senior living operators have the data to judge referral spend (Aline, 2025) | Target: closed-loop from click or call to outcome, by location, source and rep |
| Ethics | Not an industry metric | Target: every reviewed call scored on the six rules; a call that converts by breaking one counts as a failure |
Targets are Care Marketers engineering targets, not industry averages.
Where every engagement starts
The Diagnostic
Every engagement starts here: a fixed fee, thirty days. We audit the door, the phone and the pipeline across every location: response times by channel and hour, connection rates, conversion by location and person, aggregator or broker dependence, and the attribution you actually have. We model the uplift in your markets from your own numbers and hand you a 90-day installation plan with a defined end state for each phase. You keep both whether or not you hire us to run it.
Book a strategy consultation
Thirty minutes with the people who would do the work: what the Diagnostic would examine, what the engine would change first, and what we would measure.
Powered by RevGen Engines — the AI engagement, voice, CRM and attribution platform under every installation.